Modern Tools for Market Research Professionals

Freedom to Analyse & Handle Your Data, Your Way

MRDCL

Your Data Analysis Hub – Any Data In, Any Insight Out

Resolve

Share your surveys with colleagues and clients for free **

QPSMR

Paper and CATI surveys simplified with crosstab facility

Snap

Flexible online and CAPI surveys and smart reporting

MRDC Software: The Smarter Way to Automate Data Analysis

At MRDC Software, we specialise in delivering high-performance tools that automate and streamline data analysis for market researchers. Our flagship product, MRDCL, is designed to maximise productivity, giving you the power to script, manage and process complex data tasks with speed and precision. We believe your data should never be locked in. That’s why our software is built as a true data hub, allowing you to move data freely in and out of any platform, and carry out any analysis you need with total flexibility.

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MRDCL

MRDCL is our flagship data processing and tabulation software, built for market researchers who need power, speed and flexibility. It allows you to script complex projects efficiently, automate repetitive tasks, and handle large volumes of survey data with ease. Designed for professionals who want more control, MRDCL streamlines your workflow and integrates seamlessly with other tools—making it easy to move data in and out, and produce exactly the outputs you need.

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Resolve

Resolve is a free software tool that allows research executives and clients to explore survey data by producing tables and charts. Resolve uses a database produced by MRDCL or QPSMR so that you can produced fully labelled tables and charts in seconds.
A Premium version is also available for a low fee so that complex or repetitive tables can be produced quickly without expert knowledge. The Premium edition also allows you to automate reports in Excel and PowerPoint.

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QPSMR

Easy to use without compromising power

Built on the same engine as MRDCL, QPSMR offers an easy way to prepare questionnaires, conduct interviews and run tabulations/crosstabs. It is a complete system for questionnaire data entry to tabulations for market research surveys. The user interface is intuitive, making it easy to learn and ideal for both regular and irregular users of the software. Many questionnaire preparation systems use a scripting language which may offer some shortcuts. In our experience, this gain is offset by an increase in errors, the ability to share projects and the level of training that is needed. For tabulations, the unmatched data engine will allow you to handle the biggest and most complex projects you are likely to encounter.

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Snap Surveys

Full of features yet simple and logical to use

Who is an ideal Snap user? The answer is a difficult one to answer as Snap is rich in features and has a wide user base ranging from specialist research agencies to teams that run one survey per year. There are two reasons why Snap is a good fit for such a wide market. Firstly, it is rich in features so that you can handle complex surveys, but, at the same time, it is intuitive to use, making it easy for non-specialist teams to run surveys and get feedback when it is needed. But, that’s not all, you will find Snap affordable and offer more than just data collection.

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Integrate MRDCL into Your Own Software

MRDCL isn’t just a standalone solution, it’s also a powerful engine that can be embedded into your own systems, products or custom projects. Whether you use it as a ‘black box’ processor or integrate it directly into your application, MRDCL offers the flexibility you need. We provide distributable licences at heavily discounted rates for integration, and our technical team is on hand to support you every step of the way.

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Why would you integrate MRDCL.

How would you integrate MRDCL.

What does it mean to integrate MRDCL

We find MRDCL as an ideal tool for market research tabulations. It can reduce data processing time, increase productivity and has many useful functions for mean score calculations, table summaries, weighted score calculations, significant tests and much more. After initial training from an experienced user, we found the help tools within MRDCL and the online videos and were able to resolve difficulties that we had. We found the support from MRDC Software to be helpful when it was needed.
Kittirat Lelahuta
MI Advisory
MRDCL is still keeping up with the reality of these times. Here, I am thinking specifically of the ability to read Excel files, which for so long have been used to deliver data, codeframes and tab-specs. I cannot yet do everything I can do in Quantum, but it is rare these days to need to do everything I can do in Quantum. I find I am equally happy to spend my days writing MRDCL code. So now I am an MRDCL man as well.

Ralph Westwood
Cobalt Sky
When choosing software for our in-house DP requirements, the key was to have something that gave us the most power and flexibility. We needed software that allowed us to develop our own tools that fit into our data collection and tabulation processes.

David Ward
B2B International
The videos are great. My DP team members benefited a lot from these videos especially new members to MRDCL. The examples given are very practical. You will become a little bit “advanced” faster by listening to the videos and following the examples given. We were able to watch the videos whenever we needed.
Pereysamy Muniandy
Global Vision Research
Patrizia Hertach from BFU, the Swiss Council for Accident Prevention, used our free Excel-based rim weighting calculator. She said “Thank you so much, the tool is exactly what I needed and it worked! This has saved me quite some time and I am very grateful”

Patrizia Hertach
BFU, the Swiss Council for Accident Prevention